When Mayor Isko Moreno Domagoso adopted the slogan “Make Manila Great Again” during his campaign, critics were quick to dismiss it as mere political rhetoric. However, within just a few days of assuming office, this phrase began to transcend its function as a campaign tagline, transforming into a concrete movement that has galvanized citizens around a shared vision of renewal.
True to his commitment, Mayor Isko immediately confronted one of Manila’s most persistent challenges: its garbage-strewn streets. In his first week in office, areas such as Blumentritt, Tondo, and Quiapo, previously notorious for piles of rotting waste, saw significant improvements. Residents have reported a noticeable decrease in foul odors and a reduction in pest infestations, signaling the early impact of the new administration’s efforts.
(Images taken from Isko Moreno Domagoso Facebook page)
For decades, Manila has suffered from severe urban decay, marked by deteriorating infrastructure, inefficient governance, and rampant pollution that have tarnished its historical legacy. Mayor Isko’s proactive and hands-on approach has rekindled a sense of civic pride among Manileños, many of whom had become disillusioned after years of unfulfilled promises from previous leaders. Public sentiment has been further amplified through social media, where before-and-after images of newly cleaned streets have gone viral, strengthening support for the mayor’s initiatives.
At present, a sense of optimism prevails. Mayor Isko’s combination of strong political will and grassroots engagement has resonated deeply with a populace weary of stagnation. As Manila continues on its path toward revitalization, the slogan “Make Manila Great Again” has evolved from a mere catchphrase into a powerful rallying cry for collective action and civic renewal.
